美妆

Jacquemus CEO Sarah Benady 谈亚洲扩张与美妆线计划

Jacquemus 首席执行官 Sarah Benady 刚结束10天亚洲行,设计师 Simon Porte Jacquemus 在上海、首尔等城市受到热烈追捧。Benady 透露,品牌正积极招募亚太区总经理,目标是2026年在中国上线数字平台,并计划最快明年在上海开设实体店。与此同时,迈阿密旗舰店筹备工作正在推进,品牌期待已久的美妆线也即将亮相。上任一年,Benady 正带领这个巴黎时装屋快速向全球多个新兴市场延伸。

Sarah Benady Courtesy of Jacquemus Share this article on Facebook Share this article on X Share this article on Google Preferred Share this article on Pin It Share this article on Flipboard Share this article on Tumblr Share this article on Reddit Share this article on LinkedIn Share this article on WhatsApp Share this article on Email Print this article Share this article on Talk Share this article on Facebook Share this article on X Share this article on Google Preferred Share this article on Pin It Share this article on Flipboard Share this article on Tumblr Share this article on Reddit Share this article on LinkedIn Share this article on WhatsApp Share this article on Email Print this article Share this article on Talk Sarah Benady, chief executive officer of Jacquemus, just returned from a 10-day swing through Asia, where the founding designer Simon Porte Jacquemus was mobbed by fans from the minute he touched down in cities including Shanghai and Seoul. The enthusiastic reception — you might call it a J-wave — is auspicious for the Paris-based fashion house as it readies a push into a vast market it has so far barely scratched. Benady told WWD she’s in the throes of recruiting a general manager for the Asia-Pacific region, and the goal is to launch a digital platform in China in 2026. blogherads.adq.push(function () { blogherads .defineSlot( 'medrec', 'gpt-dsk-tab-ros-mid-article1-uid0' ) .setTargeting( 'pos', ["mid","mid-article","mid-article1","btf","in-article1"] ) .setTargeting( 'viewable', 'yes' ) .setSubAdUnitPath("ros\/mid-article") .addSize([[3,3],[2,2],[320,480],[300,250],[6,6],[620,366],[300,251]]) .setClsOptimization("minsize") ; }); Related Articles Furniture Italian Design Brand Poliform's Marco Spinelli on Growth in 2026 Watches CEO Talks: Audemars Piguet's Ilaria Resta on Culture as a Growth Engine “And I hope a store is in the pipeline for next year, most likely in Shanghai,” she said. “We all came back so energized.” You May Also Lik

资料参考:WWD

BRANDZINE

BRANDZINE 是面向时尚、美妆、奢侈品、零售、生活方式与商业品牌动作的中文品牌情报媒体。商务合作与内容沟通:BRANDZINEMEDIA / nickzhou0412@gmail.com。

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